> For the complete documentation index, see [llms.txt](https://spicyfans.gitbook.io/spicyfans/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://spicyfans.gitbook.io/spicyfans/market-overview.md).

# Market Overview

The subscription-based model has empowered creators to monetize their content more effectively. Over the past five years, platforms like OnlyFans or Patreon have redefined fan/creator relationships, empowering creators to monetize their time and content effectively.

In 2023, OnlyFans creators earned a total of $6.6 billion in 2023, while the platform generated a 20% profit from the total revenue. That's why Web2 platforms like OnlyFans lack the mechanism to ensure fair competition and full content ownership.

On SpicyFans, content creators are empowered to monetize their work directly without the need for intermediaries. Using the native SPICY coin, creators earn 100% of their revenues while they hold complete ownership over their content.