> For the complete documentation index, see [llms.txt](https://spicyfans.gitbook.io/spicyfans/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://spicyfans.gitbook.io/spicyfans/spicy-fans/affiliate-marketing-plan.md).

# Affiliate Marketing Plan

We will implement several marketing programs to incentivize platform user growth and active engagement with SpicyFans creators. Without fans, content creators will not be motivated enough to participate.

## The goal of our campaigns is twofold

1. Increase the number of subscribers and active fans on the platform
2. Add new content creators to the site

Marketing will be structured into affiliate campaigns, revenue-sharing models, staking bonuses, promotions, and creator benefits. Here's an overview of how each will be actioned post-pre-sale:

## **Affiliates**

* Every creator and user can generate a unique referral code.
* Users will earn points and, ultimately, platform perks to increase their user base.
* A referral will be divided into leads and paying leads to understand the value of each user.
* Affiliates receive a percentage of the subscription fee for each referred subscriber, which will last for the duration of the subscription.

## **Promotions**

* SpicyFans will run platform promotions such as discounts on subscriptions, tipping bonuses, and much more.
* Promotions will benefit users and creators, who can participate in prize rewards by being active on and off the platform.

## **Staking Program**

* Users can earn additional rewards by staking SPICY tokens on the platform
* Higher amounts of SPICY stakes lead to higher perks and better deals from creators from top stakers.